61 Thriving in Clinical Practice & Specialising in Skin Health, with Perri Baldwin

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Perri Baldwin is a qualified naturopath working in clinical practice out of Wodonga Beauty Room. Perri shares the benefits of working from a beauty salon and the cross referrals that it allows. There is a lot that we can all learn from Perri and the way she has built her thriving business to where it is today. Alongside clinical practice, Perri also offers in-person and online workshops and has a passion for educating her clients about the power of natural health.

In this episode, Perri talks about:

  • How she first became interested in natural health.

  • Making the choice to switch from studying Nutritional Medicine to Naturopath.

  • All about her journey after graduating university and growing her business.

  • How running her practice from a beauty salon has helped promote her business.

  • How she develops her plans for clients based around combining Nutrition and Naturopathy.

  • Presenting in-depth workshops and creating an incentive to secure bookings.

  • An insight into what a typical week looks like for Perri in her clinical practice.

  • How her booking system helps her stay organised and run her business.

  • Setting personal boundaries and limits in regards to responding to clients after hours.

  • Working around the barriers of Covid-19 lockdowns and utilising Zoom and FaceTime for online appointments.

  • Her experience with the advantages and disadvantages of working as a clinical Naturopath in a regional community.

  • Skills and capabilities needed to work in clinical practice and run a successful business.

  • Why she can attribute her success to educating her clients during consultations and also to working hard during university.

  • And so much more!

Perri’s book recommendations are:


Learn more about Perri via her website https://www.thelittlenaturopath.com/ and stay in touch with her via instagram @thelittlenaturopath.

Tune into this episode of the podcast via: